PADI History
The PADI Story
Two Friends, a Bottle of Scotch and an Idea
It’s hard to believe that the world’s largest scuba diving training
organization was dreamt up by two friends in Illinois over a bottle of
Johnny Walker in 1966.

John Cronin, a
scuba equipment
salesman for U.S. Divers, and Ralph Erickson, an educator and swimming
instructor, were concerned about the scuba diving industry. They felt
that the current scuba certification agencies were unprofessional,
didn’t use state of the art instruction and made it unnecessarily
difficult for people to enter the sport. John and Ralph knew there had
to be a safer, easy way for people to learn to
breathe underwater.
In 1966, John brought a bottle of Johnnie Walker Black Label and
thirty dollars to Ralph’s Illinois apartment in Morton Grove. They
decided it was time to start a scuba training organization. John
insisted that the word “professional” be in the name of the company.
Ralph wanted an “association of diving instructors.” After a few
scotches, the acronym PADI was born:
Professional Association of Diving Instructors.
The Underground Office

The
initial start-up meetings took place at several restaurants in Morton
Grove and Niles, Illinois. In a few months, Cronin finished a portion of
his basement in his home on Main St. in Niles, Illinois to become the
headquarters for PADI. He eventually hired his next door neighbor to be a
part time secretary. His son, Brian stuffed and sealed envelopes.
The goal: Give more people a chance to enjoy the underwater world by offering relevant, instructionally-valid
scuba diving training to create confident scuba divers who dive regularly.
A Torched Logo
When they were struggling for a logo design, John mentioned he wanted
something classy like the National Geographic look. Years later in an
interview, Ralph said that idea changed the way he was looking at this
small two-man operation. At that moment, he could see a big vision for
PADI.

Ralph
was responsible for putting together the first PADI Logos. After many
long hours of working with stick-on letters, he inadvertently left out
the word “Professional.” The documents went to print and were used for
almost two years before enough people noticed the error. One of the
original documents was missing the “e” in “Professional” and hangs in
Founder’s Hall at the PADI Americas office in California.
PADI Grows
In the early years, PADI grew slowly. By the late 1960s, PADI had 400
members and it was still a struggling entity. John Cronin had been
promoted to Sales Manager at U.S. Divers and had moved the family to
Huntington Beach, California.

Cronin
went to a huge National Sporting Goods Association show in New York
City. While he was there, he met with Paul Tzimoulis, who later became
the editor of Skin Diver Magazine. Paul suggested that PADI put the
diver’s picture on the
certification card. That was a strategic move that helped PADI’s eventual global recognition.
Gaius Julius Caesar
Julie, don't go!
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